Saturday, April 21, 2012







And we've got a live one!
It's so exciting to have the new website up and running and to see this little shop grow up!  Thanks to all that have helped make it happen!


Here's a quick summary of the features:

  • Most fabrics are priced per yard and sold in quarter yard increments - yup that's right.  purchase 3/4 yard.  4 1/4 yards. whatever you want!  The exception would be prints that are an obvious panel, or pre-cut bundles
  • Fat Quarter cuts are available at no additional charge - check the option box on the product page before adding to your cart.  Once it's in your cart, there's no way to add the FQ option - something I'm hoping to fix soon
  • Shop by collection, designer, manufacturer, color, theme, and fabric type
  • Create a wish list to save favorites or look at several choices together on the same page
  • Fabric cut discount for cuts over three yards
  • Customer appreciation discounts 


To start thing off right, I'm offering a FREE fat quarter on all purchases of a yard or more through the end of the month.   You can also receive 10% off your purchase (excluding shipping) with coupon code LARK.  Remember to enter the code on the shopping cart page prior to checkout.


AND I'll be giving away (2) $20 gift certificates here on the blog.

To enter to win, hop on over to the shop, take a peak around, then come back here and leave a comment letting me know what you like or don't like about the new site!  

Comments will close on Friday April 27th, and I'll draw winners that weekend.

41 comments:

  1. So far I love the whole site. I like how you can search by fabric type. I can't wait for precuts & bundles to be full of goodies! I especially love having a wishlist!!
    Thanks for a giveaway. :)

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  3. I love the fat quarter option! I'd love to see more solids available and can't wait for the bundles and precuts! I'm bookmarking your website so I don't forget about it when I'm looking for something.

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  4. The homepage is really nice; I like the scroll option on the top to see new fabric collections. Also, the variety of ways to sort through the fabric is great! The wish list is great too! It'd be great to be able to add things to the wish list from the list screen vs. having to go into the individual listing. I saw (on the list screen) where it said "Add to Wish List" but it wouldn't let me add it. Maybe I was doing something wrong. But either way, it's a great feature! I think the site is great! Great fabric and very user friendly :)

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  5. Thanks for the comments... It looks like the wish list doesn't work when clicking through the new collection links, but is okay on the other pages. I'll look into getting that fixed asap!

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  6. The fat quarter option is fantastic, I also love the fact that you go in 1/4 increments. And you have "The Ghastlies" which is my favorite line.

    Thanks for the chance & your shop is great
    shel704 at aol dot com

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  7. I love the fabric's by collection in the scrolling circles! Such a great idea!

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  8. Looks good. Nice to have so many ways to search. The fabrics look great makes me want them all!

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  9. I like the site. I really like that I can buy a FQ!

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  11. I think it looks great! I like the scroll at the top too. I clicked on the collection page, I wish there were pictures to go with the collections as I'm bad with names, and it's nice to find new stuff that you didn't know about before from the pictures. I tend to skip over a lot of the names I don't recognize, and probably miss out on some things I would buy otherwise. I also couldn't find the FQ option button. Maybe I just didn't go far enough into the site. Looks awesome! and CONGRATS!! :)

    I shared your giveaway on The One Stop Giveaway Shop blog. :)

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  12. The fq option is awesome!! and i like the scroll at the top too :)

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  13. I like the new site. I find it easy to get to what you are looking for :)

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  14. Love your logo!! You have a wonderful selection of fabrics - right up my alley. I SUPER-LOVE that you can order Fat Quarters of sale fabrics!! (I boycott shops often that force you to buy a whole yard of sale fabric).

    Only tiny drawback I noticed was that you had to actually navigate to the fabric's page to select the FQ option. That is a pretty minor thing, though. Overall - great site and shop!!

    Thanks for the chance to win!

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  15. I like your site - it's easy to navigate. I would add a "Show all" button so that I don't have to select page 1, page 2, etc. Thanks for the giveaway!

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  16. Love the Better Gnomes and Garden fabric but wish it was available in less than 1 yard increments.
    Thanks for the chance.
    ~Terry~

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    1. This has now been fixed.
      Thanks for pointing out the problem!

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  17. I really like the site. I think it's very clean and pleasing to the eye. I love that you have so many options to search by too and that you give us the option of having the fabric cut into a fat quarter without having to go through the extra work of actually asking for it to be cut into a fat quarter. The place to check the box for that is easy to see and something you can't miss when adding the product to the cart. You have a great selection too.

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  18. i like that you will cut down to 1/4 yard increments. Thanks for going the extra {quarter} yard! Thanks for the give away too.

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  19. I really like the clean & fresh look of the site. Good job!!

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  20. Thanks to all for the comments! I really appreciate the great feedback, and it looks like some of the comments echo my own thoughts. Here's my wish list of revisions for the upcoming weeks:

    Show fat quarter option on product list pages, so navigating to the individual product page isn't necessary. At the very least, I'd like to have the FQ checkbox on the shopping cart page, so it can be updated prior to checkout.

    Allow "coming soon" products to be added to wish lists.

    Show images for the 'collections' and 'color' category pages. (I tried to get this incorporated for the initial launch but it proved tricky to get it set up right for just the two categories, and not the others. Fingers crossed, it works this next round!)

    Add product availability to the list pages and shopping cart.

    Revise the scroll arrows on the "related products" section so they only appear when there are more items to see.

    Also, the full yard bug on the Better Gnomes prints has been fixed.

    Thanks again for the comments! I'm excited to pick winners for the gift certificates this weekend!

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  21. I love the search by color and the wish list, anything to make my life easier!

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  22. I love this website - it is one of the easiest to navigate and offers such a great volume of fabric and it is so easy to match and shop. I surely will be do that!!!! I like the fact that you will cut down to a 1/4 yd. I really don't have any dislikes:)

    Thank you!!

    sandyb720 at gmail dot com

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  23. I love the fat quarter option. Nice site,

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  24. Wow that is easy to navigate! I like that it's broken down into the categories it is, you have a ton of fabrics I really love too - how can I resist a shop that has salt air right on the home page!

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  25. Very simple clean and easy to navigate I like it! Good Job. Would like to see some precuts though.

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  26. Nice site! No problem getting around it. I like that you put the collection name with the fabric name on the individual fabric pics. A pic next to the collection name on the collection page would be nice. Thanks for the giveaway and sale! Congrats!

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  27. I love the store! Congratulations!!!

    I REALLY love the fat quarter option! I am just getting back into quilting and like being able to buy a little bit of a LOT of fabrics at once! It would be nice to have the fat quarter option next to the fabrics without having to click on the individual fabric first. Does that make sense? This may not be an issue for others, but our system loads slower and waiting that extra each time adds up.... ;)

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  28. i like that you can shop by color! it's such a great option when you just need to find something specific to fit your project. thanks!

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  29. I love that you carry some of my favorite fabrics such as The Ghastlies and Heather Bailey stuff.

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  30. I loved the FQ sections. Nice fabrics selection.

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  31. I love that it is a very fresh clean site. Love that you can look by colour!! Brilliant. My only thing is that a never remember collections names so I wish there were thumbnails in order to remind me of what it is im looking for.

    and I love that you ship to South Africa!!!


    thanks for the chance
    cleo
    cleo (AT) techgear .co.za

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  32. Love finding a new fabric shop; I think the site looks good and I love the ability to save favorites; I've often wished for that on other sites for something I'm "thinking" about buying. Thanks for chance to win! (marshudson at comcast dot net)

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  33. I think that the pages where you have each individual fabric listed are especially good. They have the information a customer might want presented in a clear and organized manner. The fat quarter check box and the row of fabrics in the same line at the bottom of the page are especially good.

    Where I think it could be improved is on the home page. To me it was a bit confusing, and I'm a very experienced on-line shopper. I think it would be worse for someone who is relatively new to shopping on-line or to buying fabric. It's good that you had the new fabric lines at the top, but they sort of run into the blog header and almost look like a part of it. At the bottom of the page where you can click on individual fabrics, I almost have the impression that those are the only fabrics you offer. I do like that when you put the cursor over one of the fabrics it gives some information about the fabric. Also, the categories such as searching by manufacturer, Type, Collection, etc I think should be on the home page, not just the inner pages.

    I hope you don't take this as being overly critical. Mostly, I think you are off to a good start. Obviously these are just my opinions, but I have thought a lot about what makes a good (or not so good)web store. Good luck!

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  34. congratulations on the shop!! I love to easy flow, very easy to navigate!

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  35. I love your new site!! I especially like the picture on the right hand side that gives inspirational ideas of how to use the fabric. Thank you for the giveaway. amyd14_1999@yahoo.com

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  36. I love your organic section! Great site all around!

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  37. Congratulations on the new website. It looks fabulous to me. I really like the scrolling feature you have for new fabric at the top of the home page. Everything looks really good. I like the Reward program. The Japanese Imports are awesome. I didn't find anything I didn't like, to give you constructive criticism. Good luck on your new site. Thanks for the chance to win :D

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  38. I love that you allow purchase of quarter yards-- so many shops require at least 1/2 to a whole yard.. And your shopping rates are great!! I'm bookmarking your shop! Thank you for the great giveaway!! :-)

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  39. I really like the option of buying by the quarter!

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  40. Your website is very well done - visually lovely, great selection, and I appreciate that you sell your fabrics by the 1/4 yard - not many do. Best of luck to you, and thanks for the chance to win!

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